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Cloudwick Announces Amorphic, The AWS Data Lake-As-A-Service for Enterprise AI & ML

Mission & VoiceBase join Amorphic’s Technology Partner Program

LAS VEGAS, NV–(Marketwired – Dec 3, 2019) - (Amazon re:Invent, Booth 1808) - Cloudwick, introduced Amorphic, the first fully-managed Amazon Web Services (AWS) data lake platform today, designed to simplify, accelerate and reduce the cost of modern cloud data warehousing, machine learning and artificial intelligence for analytic vendors, data users and data scientist.  Cloudwick is demonstrating Amorphic running Amazon Forecast AI-as-a-Service and VoiceBase AI-as-a-Service using Amorphic at booth 1808 during Amazon re:Invent.

“Building a secure, serverless and governed cloud data lake costs organizations millions of dollars, takes man years to develop and is simply beyond the capability of most enterprises to develop, operate and manage,” said Mark Schreiber, General Manager, Cloudwick. “Amorphic is the first serverless and fully-managed production-ready data lake that deploys in minutes to a customer’s AWS account with self-service data management, governance, security and native orchestration for AWS data warehousing, search, machine learning and artificial intelligence.”

As more and more organizations seek to add predictive and prescriptive analytics to their traditional business intelligence and decision-making capabilities, they need a native and serverless data lake that can support machine learning, artificial intelligence and unstructured data analytics.  According to Gartner, “The real failure rate of data lake projects is not 60% but closer to 85% with development taking man years and millions of dollars to develop and manage.” Amorphic solves the data lake problem for organizations and analytics vendors by removing the risk, complexity and expense of building, operating and managing an AWS data lake.

“Improving customer experience is paramount to any digital transformation initiative, and VoiceBase believes that unlocking the spoken information that has historically been trapped in the contact center is an important requirement to such a strategy,” said Jay Blazensky, Cofounder and Chief Revenue Officer at VoiceBase. “By making it faster and easier for a business to deploy a data lake, Amorphic helps to extend the benefits of speech analytics from the contact center to the entire enterprise.”

Amorphic solves the chicken or the egg conundrum for IT, data users and analytic vendors by removing the complexity-to-develop, time-to-deploy and cost-to-manage of data lakes natively in customer AWS accounts.  Using Amorphic IT, data users and data scientist can securely ingest, manage, govern, search and access all AWS infrastructure, data warehousing, machine learning and artificial intelligence services without zero-integration and development required.

“Cloudwick’s Amorphic platform enables Mission to drastically accelerate our customer’s AI/ML and data lake projects,” says Jonathan LaCour, CTO at Mission. “By neatly integrating and orchestrating the many building blocks within AWS, Amorphic provides a faster path to success with lower cost, reduced complexity, and a fully integrated user experience. Mission is thrilled to work with Cloudwick to help unlock the full power of AWS for our customers.”

Amorphic solution partners include VoiceBase, the leader in call center speech machine learning powered business intelligence, Mission Cloud, a leading AWS Advanced Consulting and Managed Services Partner, and other industry leading AI providers.

For a demonstration and a 60-day Free Trial, contact

About Cloudwick & Amorphic
Cloudwick is an AWS data lake partner and the developer of Amorphic, the first fully managed self-service data lake engineered to simplify and reduce the cost of cloud data warehousing, machine learning and artificial intelligence for organizations and analytic vendors. Cloudwick was founded in 2010, has more than 100 AWS certifications and provides the leading AWS data lake platform for data-driven organizations and governments.

About VoiceBase
VoiceBase is defining the future of deep learning and communications by providing unparalleled access to spoken information for businesses to make better decisions. With flexible APIs developers and enterprises can build scalable solutions with VoiceBase by embedding speech-to-text, speech analytics, and predictive analytics capabilities. Customers can stream their speech analytics results directly into a data lake or BI tool, providing them access to harness campaign analytics, improve website self-service functionality and identify sales optimization techniques. VoiceBase’s customers include Amazon Web Services, Twilio, Nasdaq and HireVue. The company is privately held and is based in San Francisco, California.

About Mission
Mission is a trusted managed services provider and Premier Consulting Partner for businesses using – or migrating to – Amazon Web Services (AWS). Through its dedicated team of expert cloud operations professionals and solutions architects, Mission delivers a unique breadth and depth of AWS-recognized technical and strategic proficiencies. Mission combines this know-how with an anything-is-possible belief in the power of cloud transformation through AWS, and a dedication to understanding and solving customers’ individual goals and challenges – enabling their development of new and powerful applications running on AWS. Follow Mission on Twitter and LinkedIn.

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